SEO and Content Marketing Maximizing Free Web TrafficYouTube Optimization
- App Store Optimization (ASO)
- Podcast Optimizations
- Optimizing Blogs and other off-site content)
- Prepping and optimizing for the newest technologies, including voice search, artificial intelligence, and content discovery vehicles
- How to build an optimization path and programs that drive results and manage risks
The book aims to provide an exponential return on investment by optimizing marketing budgets across paid and owned content via nonpaid tactics like SEO and organic content marketing. It also aims to bring the readers up to speed on the latest and emerging SEO tactics and factors, content marketing principles, and processes. It also provides quizzes for each chapter, checklists, templates to get started, and interviews with industry leaders.For more information on the author, book, contact information, consulting services, and other valuable free content (discussion forums, news)
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